General Speech: The Impact of Movies and Television on Culture
It is indeed a privilege to stand before you today and speak on a topic that is both deeply relevant and culturally significant — The Impact of Movies and Television on Culture. In our rapidly globalising world, the media — particularly films and television — plays a crucial role in shaping not only public opinion but also the very fabric of our societal values and cultural expressions.
From the early days of black-and-white cinema to the present era of high-definition streaming platforms, the medium of moving images has evolved into a powerful tool of storytelling, education, and social commentary. While its primary aim may have been entertainment, the influence of cinema and television on societal norms, languages, lifestyles, and even moral frameworks has been far-reaching.
In the Indian context, cinema is not merely a form of entertainment — it is a reflection of society. Films often mirror the aspirations, struggles, and values of the people. Television serials, with their episodic nature and wide reach, have an equally significant role in shaping public discourse. They bring into drawing rooms debates on gender roles, family structures, and inter-generational conflicts. Whether we speak of a classic Doordarshan serial like Buniyaad or a modern web series on an OTT platform, the common thread remains the capacity of visual storytelling to influence public consciousness.
However, this influence is not always benign. The glamorisation of certain lifestyles, normalisation of violence, or perpetuation of stereotypes — particularly regarding gender, caste, or religion — can have detrimental effects on the viewers, especially the younger generation. Impressionable minds may internalise these portrayals, confusing cinematic fiction with reality. Moreover, the portrayal of Indian culture through the lens of Western aesthetic frameworks often leads to a dilution of traditional values and indigenous narratives.
At the same time, we must also acknowledge the potential of movies and television to serve as instruments of positive change. Films like Taare Zameen Par, Pink, or Article 15 have sensitised the public towards critical issues such as learning disabilities, gender justice, and caste discrimination. Regional cinema, too, has emerged as a strong platform for preserving linguistic diversity and showcasing the cultural richness of various Indian communities.
In conclusion, the impact of movies and television on culture is both profound and complex. As consumers of media, we must cultivate a critical lens — appreciating the artistic and educational merit of visual content while being cautious of its potential pitfalls. As students, scholars, and future citizens of this nation, let us strive not only to enjoy the cinema and television that entertain us but also to engage with the stories that enlighten and empower us.
Related: The influence of Over-The-Top or OTT platforms on culture.